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Study for an Advertisement, Gillette

Object Details

Catalogue Status
Research in Progress
Description
Study for a Gillette Safety Razor Company advertisement, featuring the company’s signature blade. At center, two depictions of a razor blade. The blade at left, slightly above the other, is rendered in negative, showing only its form. The second blade, at right, slightly below the other, is a paper collage and inscribed with the Gillette logo [oriented to be parallel to the razor edge] on the right side and text in outline on the left side: MADE IN ENGLAND. At top of page, in large text, outlined in black: GILLETTE. At lower left quadrant on page, graphite lines indicating space for copy. At bottom right corner: [Gillette diamond-shaped logo]. Framing lines in graphite surrounding entire image.
Data Source
Cooper Hewitt, Smithsonian Design Museum
Designer
E. McKnight Kauffer, American, 1890–1954
Client
The Gillette Safety Razor Company, USA
Date
May 8, 1933
Credit Line
Gift of Mrs. E. McKnight Kauffer
Medium
Pen and black ink, brush and white gouache, airbrush and black ink, graphite, paper collage on paper
Dimensions
8.9 × 18.3 cm (3 1/2 × 7 3/16 in.)
Type
graphic design
Object Name
Drawing
Type
Drawing
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