Object Details
- Catalogue Status
- Research in Progress
- Description
- Newspaper clipping of an advertisement with text on verso. At right, a conical oil can labeled SHELL LUBRICATING OIL, with lay figure holding a shell above its head, crossed by rays emanating from text in black, center left: IT. A diagonal line cuts across the composition from center left to lower right. Along the upper part of this line, as if constituting a pennant on a flagpole, text in black: STANDING / STARTING / RUNNING; At the terminus of the line, lower right: STAYS ON THE JOB / That is why HUMBER, HILLMAN and SUNBEAM-TALBOT / use and recommend DOUBLE SHELL OIL EXCLUSIVELY.
- Data Source
- Cooper Hewitt, Smithsonian Design Museum
- Designer
- E. McKnight Kauffer, American, 1890–1954
- Client
- Shell-Mex and BP Ltd., London, England
- Date
- ca. 1938
- Credit Line
- Gift of Mrs. E. McKnight Kauffer
- Medium
- Offset lithograph on newsprint
- Dimensions
- 30.6 × 18.2 cm (12 1/16 × 7 3/16 in.)
- Type
- graphic design
- Object Name
- Type
