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Design for "You Can Be Sure of Shell"

Object Details

Catalogue Status
Research in Progress
Description
Design for "You Can Be Sure of Shell" advertisement. At center, a white shell rests on top of a horizontal yellow line, which fades to red going left to right. Behind, a diagonally oriented black rectangle. At top, in black and white sans-serif type: YOU CAN BE SURE OF; at bottom, in red, serif font: SHELL.
Data Source
Cooper Hewitt, Smithsonian Design Museum
Designer
E. McKnight Kauffer, American, 1890–1954
Client
Shell-Mex and BP Ltd., London, England
Date
1936
Credit Line
Gift of Mrs. E. McKnight Kauffer
Medium
Brush and gouache and graphite on paper
Dimensions
25.1 × 18.9 cm (9 7/8 × 7 7/16 in.)
Type
graphic design
Object Name
Drawing
Type
Drawing
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